Facebook schimbă celebrul buton Like. Utilizatorii îşi pot manifesta acum emoţiile
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Prin intermediul acestuia compania va livra reclame interactive, care ocupă tot ecranul.
Aceste reclame sunt diferite de cele cu care am fost obişnuiţi deoarece sunt, de fapt, mici site-uri care includ imagini, conţinut video, galerii foto, butoane şi text. Reclamele nu vor fi intruzive, deoarece vor fi afişate pe Facebook la fel ca şi celelalte. Canvas-urile se lansează atunci când utilizatorii dau clic pe ele.
Potrivit Facebook, utilizatorii care au testat noul format au oferit un feedback pozitiv. Puteţi vedea câteva exemple de astfel de reclame în pagina dedicată de pe Facebook.
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